Your next instructions are already on your books.
Past buyers, sellers and landlords already know you and own homes. Zelta finds the ones ready to move and books their valuation. You only pay when it takes place.
Illustration: a sample street of past clients.
Three groups most agencies never get back to
They're already in your system. They know your name. Nobody has time to follow them up.
Buyers
Bought through you 3–10 years ago
Families grow, jobs move, children leave home. Many of them are now thinking about their next move.
Sellers
Sold with you and bought locally
They chose you once and own a home again. They're the easiest valuation you'll ever book.
Landlords
Reviewing their properties
New rental rules and tax changes have many landlords asking whether to keep or sell.
From one text to a booked valuation
We message in your agency's name, reply within minutes, check their timing, and book serious movers straight into your diary. Your valuer does the visit.
Oakwood HomesText message
Hi Mark, it's Oakwood Homes. With the new rental rules, lots of our landlords are weighing up whether to keep or sell. Would a free valuation of 14 Elm Road help you decide? (Reply STOP if you'd rather not hear from us.)
Yes please
Great. Are you thinking of selling in the next year, or just weighing it up for now?
Probably next spring
Booked: Thursday 4pm at 14 Elm Road. Your valuer is James. We'll send a reminder the day before.
Oakwood Homes diaryWeek of 9 November
Mon
Tue
Wed
Thu
Fri
ViewingPark Avenue
ViewingLime Close
ViewingHill Rise
ViewingBourne Hill
Valuation14 Elm Road
Sample conversation for a sample agency.
What is one valuation worth to you?
Move the sliders to your own numbers. The defaults use an industry average win rate of about a third and assume half of instructions complete.
Homes that sell and reach completion.
Each valuation is worth about
£1,190
Zelta charges £150 for each valuation that takes place: about 13% of what it's worth to you.
Not another lead company
If you've paid for leads that went nowhere, this works differently.
Your own clients, never bought lists
We only contact people who already know your agency. No cold texts, no purchased data.
You pay for valuations that happen
If a homeowner doesn't turn up, you aren't charged. Every booking is logged where you can see it.
Done by the rules
We follow UK marketing and data rules: consent checked first, an opt-out in every message, and a signed data agreement.
You keep the relationship
We never price homes or negotiate. Every message is in your agency's name, and your valuer does the visit.
Pricing
Start free. After that you pay only for valuations that take place.
Pilot
Free
- Your first 5 valuations or 3 weeks, whichever comes first
- Past buyers, sellers and landlords
- Shared booking log and a report at the end
After the pilot
£150per valuation
- Charged only when the valuation takes place
- No-shows are free
- Invoiced monthly, cancel with 30 days' notice
Questions agents ask
Who do you contact?
Only people from your own records who can lawfully receive marketing from you: usually past buyers, sellers and landlords who were offered an opt-out when you took their details. We check how consent is recorded before we start.
Who are the messages from?
Your agency. We reply as "the team at" your agency and never pretend to be a named member of your staff.
What counts as a valuation?
One we booked that actually took place with the owner present, for a property in your area. People already booked with you, or current clients, don't count.
What if someone asks what their home is worth?
We never give a figure. We explain that an accurate price needs a visit and offer them a time with your valuer.
How is our data handled?
We sign a data processing agreement, use your contacts only for your campaigns, store them securely and delete them when we stop working together.
What if we already follow up past clients?
Then tell us how many valuations it brings in each month. If it's working well, we'll say so. Zelta suits agencies whose past clients aren't being contacted regularly.
Light up your books
Tell us a little about your agency. We'll get back to you within one working day to arrange a short chat about a free pilot.
Zelta is run by Pavlo Shiamishis in North London.